SUBARU OPENS ITS DOORS TO PROSPECTIVE FRANCHISEES THIS MAY
Subaru UK is pleased to invite prospective franchisees to its ‘open house’ franchising event, at the manufacturer’s Birmingham head office on 30th May 2018. Following the 5.5% year on year growth of the safety focused SUV brand, Subaru UK is looking to continue its positive 2018 trajectory through the active expansion of its dealer network.
Attendees to Subaru’s Open House will have the opportunity to meet senior executives, understand the brand values and discuss franchise opportunities. Surpassing first quarter targets by 19%, Subaru UK enjoyed a strong start to 2018 which included the launch of the all-new XV and a new brand campaign ‘Better Where It Matters’. Subaru UK also benefitted from high numbers of forward orders taken for the second quarter of 2018.
Prospective franchisees are invited to join the Subaru UK event to learn more about the iconic Japanese brand; famed for its safety, reliability and capability credentials. Subaru success continued in 2018 with the all-new XV and Impreza being named Euro NCAP’s Best In Class Safest Small Family Car of 2017, with the all-new XV receiving a high commendation in the Safety category at WhatCar?’s annual awards.
Chris Graham, Managing Director for Subaru UK, commented: “We’re looking forward to meeting new businesses and prospective franchisees at our Subaru Open House. The brand has enjoyed growth in 2018 and we’re looking to continue this by finding new partners to develop our network, where open points are available”.
Claire Ketchion, Dealer Development Manager for Subaru UK, added: “We’re looking for businesses that want to work with us to grow the brand and proactively engage with the public on all things Subaru. It’s an exciting time for the brand, especially following the success of the all-new XV earlier this year”.
Subaru’s Open House is aimed at prospective franchisees that are actively looking to partner with a new vehicle manufacturer in the near future. Due to the nature of the event, attendees must register in advance to book their place. For further details on Subaru’s Open House and to discuss potential open points in the Subaru UK network, please email Rebecca Lamsdale at RLamsdale@Subaru.co.uk at your earliest convenience.
‘Better Where It Matters’ is the guiding ethos for all Subaru models in the UK, with safety, capability and reliability at their core. Armed with a sturdy SUV line-up and the safest small family cars in Europe, Subaru is pushing against the UK new car sales trend, showing growth year on year so far in 2018. Locations of existing Subaru franchises can be found here.